"Branding is not about getting your target market to choose you over the competition, its about getting your prospects to see you as the only solution to their problem."
"There is something so innate about the act of travelling. No matter what you see, the act of moving somewhere brings with it a sense of hope. Hope that the next day could truly be the best day of your life or you could experience something that could change you forever, somehow; anything could happen. And it’s important to remember we don’t all belong to just one place; we are all free to move around and enjoy living on this planet."
"[Krochet Kids] We have a different approach to how we create impact and we believe it’s one that people need to be talking about. We focus on holistically caring for individuals, as opposed to creating broad-stroke strategies or campaigns that meet temporary needs."